Travel Copywriting for P&O Cruises
The popularity of travel writing and of customer use of online channels to find deals – means that it’s harder than ever to get noticed. In todays digital world and with so much competition, good content just isn’t good enough. Content needs to be targeted, innovative and well designed, catering to customers’ interests and grabbing their attention.
This is a great example of snappy headlines, great content promoting the ultimate voyage of exploration and discovery from World Cruise Collection, Arcadia’s 99-night 2018 Full World Cruise, or a Classic Southern Hemisphere Journey, starting or ending the journey in the beautiful Australasian continent.

The popularity of travel writing and of customer use of online channels to find deals – means that it’s harder than ever to get noticed. In todays digital world and with so much competition, good content just isn’t good enough. Content needs to be targeted, innovative and well designed, catering to customers’ interests and grabbing their attention.
As featured in The Sunday Times. Individual work by Ben Lewis
About P&O Cruises
P&O Cruises would like to treat you to a taste of the good life, or rather the great life! Join P&O for a fabulous blend of discovery, relaxation and great service. They would love to welcome you on board.